What do you do when you read a RT Tweet?
From a marketing perspective you can see a RT on Twitter as spreading the word mouth to mouth. So if many people does it, I becomes a bit of a viral campaign that is growing by other peoples work.
What I’m wondering is if the text in the Tweet is that get the attention, what is it spreading, or if the person actually tweeting get’s in on the marketing campaign too. (If I may call it that)
Let’s say that you see a Tweet marked RT.
• Do you pay any attention to the Twitterer who sent if originally and consider following this person?
• Or do you only think that this have to be a good tweet and if there is a link is probably worth following?
Please share your thought about this, I’m curious, am I missing something?
