We have been listening to five presenters so far and right now we have two more on stage. Here is a short summary of what we have heard so far!
It is impressive how many ideas and thoughts about social media which can be presented in one day and how many people who are working with it. This event is for me a proof that social & digital media is no longer something you can do, it is an industry that you can work in.
First of all key points from all the speakers so far:
Brian Solis – @briansolis – #nicheworks #contextual-networks #interest-graph
Richard Sedley – @richardsedley - #social-objects #social-proof #reciprocity #storytelling
Mat Morrison – @mediaczar – “Viral? No. Just “Amplified”. #everyone is contextual
Matt Rhodes & Naomi Paget – viral success & ongoing engagement
A few interesting Tweets from the morning
MatrixLtd: Social media isn’t just a channel, it’s a source of information…(@mediaczar) #smmuk10
iSOFT_Shaun: RT @seanEclark: Start collecting social data now – invaluable!@mediaczar #SMMUK10
annelienaes: RT @Synthesio: Authority does not equal influence, but the # of connections you have can make you influential #smmuk10 US ex from@mediaczar
TXLotusLive: ONLINE COMMUNITY: build own niche around your biz. Keep community vibrant. Communicate story widely - @briansolis #smmuk10
jododds: RT @grahamjones: We have to leave behind concept of marketng as broadcasting says @briansolis at #smmuk10 [inbound marketing rules!]
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