4h work week, remote working, coworking and many many more are examples for trends and almost movements where people are trying to find new ways to redesign how they make a living. Now I’m not saying that either of these are true but I do want to flag for a change here.
Earlier today I listened to a presentation called ‘How to Be an Idea Factory’ by Matthew Diffee. One of his main points was that the environment in which you are trying to be creative is very important for how well you will produce. Some work best at home, others in the office and some in coffee shops to give a few examples. Yet many traditional companies do not acknowledges this and thus loose creativity flow because they have all their employees work in the same way. Not knowing if this actually is what will make them most creative.
What mostly frightens me is the difference in spirit between freelancers and entrepreneurs compared to those working in bigger firms. And even the difference between those who used to work in a corporation and later moved on to being an entrepreneur. Entrepreneurs are in almost all cases filled with hope, ideas, creativity and energy while I see almost the opposite in others.
Could it be that the environment in which we are trying to be creative is so valuable that it changes how we are?
I propose a more open, trustful and honesty discussion of how and where we do our daily job. Let people work where they do most and are most creative instead of setting up rules for the rules sake, or sticking with traditions that no longer makes sense.